Visit the Bob Bly e-book store for specialized “how to” writing and marketing topics

One of the safest places to shop for well-written, quality, specialized marketing information and tools is the Product page of Bob Bly’s website, which I call the Bob Bly Collection.

CTC Publishing is the publishing company of Bob Bly, the man McGraw-Hill calls ‘America’s top copywriter.’ Bob has written copy for more than 100 companies including Boardroom, Phillips, IBM, Medical Economics, AlliedSignal, and Lucent Technologies.

Bob is the author of more than 60 books and a columnist for DM News and Early to Rise.

Here, in one place, you can find access to hundreds of well-written topics offering nitty-gritty details and step-by-step guidance to help you write and market your books and your business more effectively.

I’ve been a Bob Bly fan for over 25 years, and am proud to have frequently interviewed him and shared the stage with him. He was one of my first choices for Published & Profitable’s Editorial Board. I’ve always appreciated Bob’s ability to combine a high-level overview of a topic with tight content and organization and an amazing amount of detailed, step-by-step information. Bob never leaves you wondering “What comes next,” or “How do I do it?”

Here is a brief sample of available topics written by Bob, under Bob’s supervision, or edited by Bob. I have personally own, and have read and profited from the following titles, as well as many of Bob’s 60-plus books.
  • Postcard Marketing Handbook. Postcards can often accomplish what e-mail cannot. Here’s how to profit from postcards during the Internet age.
  • The 10-Step Marketing Plan. Bob chunks marketing into 10 steps, and describes what to do in each.
  • The Keyword Money Machine. This goes far towards demistifying one of the most complex web marketing topics.
  • Writing and Selling eBooks for Fun and Profit. This is one of the most detailed guides to eBook profits I have ever seen.

Check out over 100 additional topics here.