Looking for 1000′s of Content Marketing Ideas? #Twitter Chat Transcripts

Posted February 1st @ 6:28 am by Roger C. ParkerPrint

You can find thousands of content marketing ideas in the Content Marketing Institute's #Twitter Chat transcriptsDiscover 1000′s of content marketing ideas, insights, and tips in 1 place in the Content Marketing Institute’s #Twitter Chat transcripts.

Since July, 2013, the Content Marketing Institute’s weekly #Twitter Chats have attracted the world’s top content marketers as guests and participants.

Each live #Twitter Chat involves a lively questions and answers based a different theme, or topic that reflects the guest’s area of expertise. Previous content marketing topics have included:

  • Content curation
  • Content marketing strategy
  • Content effectiveness
  • Content marketing metrics
  • Content tone and personality
  • Financial content marketing
  • Finding inspiration
  • Global content marketing
  • Influencer marketing
  • Marketing agencies
  • Predictions and trends
  • Sales and content marketing
  • Slideshare
  • Visual storytelling

The Content Marketing Institute’s #Twitter Chats take place Tuesdays at 12 noon, Eastern. (details)

#Twitter Chat transcripts–content marketing’s biggest secret?

Best of all, the Content Marketing Institute’s transcribes their weekly #Twitter Chats. These transcript offer a wealth of benefits or content marketers looking for  fresh ideas, perspectives, and resources.

For those who are unable to attend the live #Twitter Chats, or who missed previous events, the transcripts contain a treasure trove of ideas, perspectives, and resources waiting for you you to discover them.

How to benefit from the #Twitter Chat transcripts

Here are some of the ways you can benefit from the weekly #Twitter Chats and the transcribed questions and answers from previous events:

The Content Marketing Institute makes it easy to print transcripts of previous #Twitter Chats for offline reading

  1. Short, scannable, expert content. Twitter’s 140-character limit ensures concise, focused responses and commentary. The format is ideal for discovering new content marketing topics and niches. Use them as a “filter” to discover the experts and the topics worthy of further exploration.
  2. Online or offline learning. The transcripts allow you to explore previous #Twitter Chats at your convenience. Although they contain a wealth of information, your eyes can easily locate topics of interest. You can read the transcripts online, or download, save, and (if you’re like me) print them for later offline reading and note-taking.
  3. Locate new experts and influencers. The #Twitter Chats and transcripts offer an efficient way to discover new new experts that you may not presently paying enough attention to. Posting comments during a #Twitter Chat immediately attracts the expert’s attention can be an excellent first-step towards building a relationship with them. (You can easily follow-up later.)
  4. Real-world comments and perspectives. I’ve found that, often, the comments from other attendees are as interesting and rewarding to read as the expert’s responses to the questions asked. These comments provide an experience-based, “man in the street” counterpoint to the Q&A dialog that often stimulates additional contributions by both the guests and other attendees.
  5. Expand your network. Comments made by #Twitter Chat attendees also make it easy to locate other content marketers who share your interest in content marketing. You can easily learn more about attendees by accessing their Twitter profiles. You may even discover interesting content marketing professionals and resources in your area you didn’t know existed.

Productivity tips for content marketing

If you’re interested in ideas and resources for improving your content marketing productivity, I’ll be discussing Productivity Tips for Content Marketers. I’ll be sharing several of my favorite productivity habits, resources, and rituals. Join me and the Content Marketing Institute on Twitter, Tuesday, February 3rd, at 12 Noon to 1:00 PM Eastern. Join the chat by logging into Twitter and entering the #CMWorld hashtag!

Learn Amy Morin’s Path to First-book Bestselling Success

Posted January 31st @ 6:24 am by Roger C. ParkerPrint

Listen as first-time author Amy Morin to share book marketing tips behind her bestselling 13 Things secrets of her 13 Things Mentally Strong People Don't DoAmy Morin shares the story behind her best-selling book, 13 Things Mentally Strong People Don’t Do.

Many multi-title nonfiction authors never enjoy the success that Amy Morin has enjoyed from her first book.

Her first book is an Amazon Top 100 book with consistently strong sales since its appearance.

It’s in Top 30 books in several Amazon categories, such as:

  • Health, Fitness & Dieting > Mental Health, Happiness
  • Business & Money, Business Culture, Motivation & Self-Improvement
  • Business & Money, Management & Leadership, Motivational

If you’ve ever wondered how some nonfiction authors hit a home run with their first book, you’ll want to attend my Author Thought Leader interview with Amy Morin.

Join me when I interview Amy Morin on Tuesday, February 17, at 4:00 PM Eastern.

Relevance of Amy Morin’s story

The story behind Amy Morin’s bestselling 13 Thing that Mentally Strong People Don’t Do reinforces many of Published and Profitable’s core principles as well as reflects the latest evolving best practices.

Amy’s story has relevance to not only authors interested in writing about psychology and personal growth topics, but other types of nonfiction books.

Why should you attend this interview

During our interview, Amy and I will be discussing questions and topics like:

  • Choosing a compelling title and subtitle. The title and subtitle of Amy’s book instantly communicates not only what the book about, but it also memorably positions her book apart from competing books. During our interview, we’ll learn how she chose the title and the role the title played in writing her book.
  • Writing background and goals. During our interview, we’ll discuss Amy’s writing background and her publishing goals. We’ll explore the turning points in her career that lead to writing her book and the decisions she made that lead to placing her book with a top trade publisher.
  • Amy’s lessons for writing productivity.  I’ll be asking Amy to describe the timetable involved a planning, proposing, and writing her bestselling book. I’ll be asking questions like:
    • How did she find the time to write in addition to her other roles and responsibilities?
    • When did she write?
    • How long were her writing sessions?
  • Marketing tips for bestselling nonfiction. Amy and will also be explore the marketing steps that Amy took to promote her book while writing it. What was the role that guest blogging played in her book’s rise to success? Were there any surprises along the way?

Who should attend our interview?

I consider Amy Morin’s bestselling 13 Things that Mentally Strong People Don’t Do one of my all-time favorite psychology, personal growth, or motivation books. (See my Amazon.com Reader Review). It stands up up there with my previously-reviewed books like:

  1. Scott Belsky’s Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality.
  2. Jack Canfield, Mark Victor Hansen, and Les Hewitt’s The Power of Focus.
  3. Charles Duhig’s Power of Habit: Why We Do What We Do in Life and Business.

How to attend our interview

Mark your calendar for Tuesday, February 17, at 4:00 PM Eastern. All Published & Profitable friends and members are invited to attend. To attend, dial 605-475-6150 and enter PIN 513391. There will be an opportunity for you to ask questions. You can invite your friends to attend this free call.

Join the Content Marketing Institute’s Weekly Twitter Chats

Posted January 29th @ 6:24 pm by Roger C. ParkerPrint

Join the Content Marketing Institute's Twitter Chats each Tuesday at Noon Eastern for expert ideas and tipsBoost your content marketing productivity by following the Content Marketing Institute’s weekly #CMWorld #Twitter Chats.

The Content Marketing Institute’s #Twitter chats take place each Tuesday at noon, Eastern. Each week, there’s a different content marketing expert and a different topic.

You’ll gain valuable insights into the mindsets and resources content marketers around the world use to create content marketing for businesses, clients, and nonprofits large and small.

Concise, useful information

The #Twitter Chat format encourages short, concise, and meaningful exchanges. Questions and answers are shared in 140-characters, or less.

This format makes the #Twiter Chats easy to follow. Plus, at the end, you can submit your own questions. To take part, simply follow #cmworld on Twitter.

Past and future #Twitter Chats

To learn more, visit the Content Marketing World #Twiter Chat page where you can review 80+ experts who have already taken part or are scheduled for future #Twitter Chats.

On the Content Marketing World’s #Twitter Chat page, you can also download transcripts of previous #Twitter Chats!

Note the range and diversity of content marketing topics, and the expert status of previous guests.

Upcoming topics: Content Marketing Productivity Tips

On next week’s Content Marketing #Twitter Chat, I’ll be discussing Productivity Tips for Content Marketers. Questions and answers will cover a range of productivity habits, ideas, and resources. Join me and the Content Marketing Institute on Twitter, Tuesday, February 3rd, at 12:00 PM to 1:00PM Eastern. Log into Twitter, and enter the #CMWorld hashtag!

Meet 2015′s Top 100 Content Marketers to Follow on Twitter

Posted January 19th @ 1:00 pm by Roger C. ParkerPrint

Follow 2015's Top 100 Content Marketers on Twitter to keep up with their latest ideas and resourcesMeet 2015′s Top 100 Content Marketers to follow on Twitter by clicking the image to the left.

The Witty Parrot’s compilation of the Top 100 Content Marketer’s makes it easy to make keep up with the latest content ideas and avoid overlooking any of today’s top content marketing resources.

Typical content marketer profile from Witty Parrot 2015's curated list of Top 100 Content Marketers to Follow on Twitter SlideShare presentationThe concise format of each of the SlideShare presentation’s slides provides a 2-line overview of each content marketer’s background and qualifications, plus a link to their Twitter profile.

Influencer marketing

One of the most important benefits of the Witty Parrot’s curation of 2015′s Top Content Marketers to follow on Twitter is that it helps you save time creating a Twitter List of the top influencers.

Creating a Twitter List of the top influencers in your field is the first step towards building online relationships with them. This can pay big dividends in the years ahead.

Often, important content marketing tweets disappear because they quickly pass by and are lost in your daily feed. But, with them Top 100 content marketers organized in a single Twitter list, you can quickly review the contents and trends of their latest thinking.

Curating details

As the Witty Parrot described in their recent post, the criteria for selection was based on, but not limited to:

  • Presence on Twitter
  • Regularity of tweets
  • Twitter follower count
  • Popularity of written work; blog posts, books, eBooks etc

Witty Parrott list of Top 100 content marketers to follow on Twitter with their profile and Twitter linkFor those in a hurry, the Witty Parrot has also provided a scrolling alphabetical list with descriptions and Twitter links.

You can use the list to quickly verify whether or not you’re already following each individual. You can also use the links to quickly follow them.

Familiar face on Slide 83

Witty Parrot profile of Roger Parker on 2015's Top 100 Content Marketers to Follow on Twitter Slideshare PresentationI was pleased to be included on the list of 2015′s Top Content Marketers to Follow on Twitter on Slide 83.

My involvement with what is now known as content marketing began less than a year after I graduated from college, and continues today. The power of content never ceases to amaze me.

How a 7-Step Content Marketing Plan Earned an $87 Million Dollar Paycheck is just one of the the highly-successful content marketing experiences I draw upon serving businesses that range in size from Espresso Dave to Apple, Microsoft, and Yamaha.

How can I help you “tame the content beast?” by helping you organize your ideas and become a more efficient content marketer and writer? Contact me to  schedule an introductory call!

Ilise Benun’s Pricing & Promo Tips | Free Call

Posted January 11th @ 9:41 am by Roger C. ParkerPrint

Ilise Benum's New Business Proposal Bundle offers copywriters, graphic designers, and web consultants a make great Holiday gifts for consultants and freelance graphic designers and writers a fresh way to promote and propose their servicesWriters,designers, and consultants–get a fresh perspective on pricing your writing and design services when I interview  Ilise Benun this week.

Join this Published & Profitable free call on Tuesday, January 13, at 4:00 PM EST.

Discover fresh, proven tools to save time attracting and generating new business.

Planning, pricing and proposal resources for writers and designers

Ilise Benum has built her Marketing Mentor reputation focusing on addressing the unique challenges authors, writers, copywriters, digital designers, and graphic designers face marketing and pricing their services.

Ilise Benun has created dozens of proposal aids and resource bundles, like her 80-page Proposal Pricing Bundle, that help designers and writers get paid what they’re worth.

You can view all of her business resources for creative professionals at the Marketing Mentor Online Store, including many specialized templates available as low as $15.

To learn more

Learn more about Ilise Benum by following her Marketing Mentor Blog, which contains nine years of advice, examples,  ideas, and tips for creative professionals looking for ways to:

  • Build their business
  • Save Time
  • Differentiate their services
  • Get paid what they’re worth

Join our free call Tuesday, January 13, at 4:00 PM EST

Ilise Benun will share valuable ideas and tips for attracting the type of consulting, copywriting, and graphic design clients you desire. Simply dial 605-475-6150 and enter PIN 513391. No need to RSVP! There will be an opportunity to ask questions, and you can invite your friends to attend this free call. More call details here.

14 Content Marketing Checklists & Worksheets

Posted January 8th @ 6:09 am by Roger C. ParkerPrint

Boost content marketing productivity with these 14 checklists, scorecards, and worksheets offered by the Content Marketing InstituteBoost your content marketing productivity with these 14 free content marketing checklists, scorecards, and worksheets available in a recent Content Marketing Institute round-up.

Click the image to access a recent Content Marketing Institute Blog posts that offers convenient access to 14 valuable productivity-boosting articles, checklists, scorecards, and worksheets that have appeared during the past few years.

Fresh perspective and best practices

Print and save the 14 idea-filled articles articles and you’ll gain a fresh perspective on the fundamentals and best practices of content marketing success from leading content marketing experts around the country.

Time-saving resources

Even better, and download and print the checklists, scorecards, and worksheets. The printable PDF resources help you save time as you identify your goals, develop your ideas, and proof your work.

Included are articles and resources for all aspects of content marketing, including planning, content creation, content curation, content strategy, design, technology, and time management.

Helpful printer friendly feature

To help you save time, the Content Marketing Institute makes it easy for you to print attractive, easy-to-read copies of their blog posts for later off-line reading.  (I recommend you print articles on 3-hole punched paper available from Staples, and save them in 3-ring binders.)

The Content Marketing institute Blog's PrintFriendly feature helps you create PDFs or print articles and blog postsTo access the Content Marketing Institute’s Printer Friendly feature:

  1. Select the plus sign located at the bottom of the social media toolbar in the window of your web browser window, as shown at left.
  2. Select the PrintFriendly icon in the Share window.
  3. Choose either Create a PDF or print using your desktop printer.

An invitation

I was pleased that 6 of the 14 articles, checklists, scorecards, and worksheets selected for the resource round-up consisted of submissions.

To access all 24 of my articles, visit my Content Marketing Institute portal page.

Ideas wanted

I’m always interested in ideas for future projects. Please submit your ideas for future content marketing articles, checklists, scorecards, and worksheets below, as comments. I enjoy helping authors and content marketers save time and boost their productivity.