Thursday’s profit tip for authors
The e-book pricing strategy that Michael Hyatt has adopted for his two Writing a Winning Book Proposal e-books is ideal for just about any author or information marketer selling electronic information products over the Internet.
Here’s the strategy in a nutshell: you can buy either Writing a Winning Fiction Book Proposal OR [...]

Roger C. Parker Published & Profitable interview with Patrick Snow, author of the bestselling Creating Your Own Destiny: How to Get Exactly What You Want out of Life and Work

Thursday’s profit tip for authors
During a recent P&P interview, David Meerman Scott described how marketing reciprocity helped launch Marketing Lessons from the Grateful Dead to immediate success.
Givers get
Marketing reciprocity is a key marketing tactic described in Robert Cialdini’s Influence: The Psychology of Persuasion.
Basically, the idea is that when you give away something of value, [...]

Free marketing tips for authors teleseminar with David Meerman Scott, Marketing Lessons from the Grateful Dead: What Every Business Can Learn From the Most Iconic Band In History

Wednesday’s promoting tip for authors
When visitor arrive at an author’s home page, you have only a few seconds to engage their interest, identify yourself and build your brand…and, hopefully, sell your book.
But, it can be done, as 50 simple ways.com shows. Indeed, it can be done without requiring visitors to scroll!
What visitors learn in a [...]

Monday’s book planning tip for authors
Authors interested in writing a successful personal growth book should carefully study Patrick Snow’s Creating Your Own Destiny: How to Get Exactly What You Want out of Life and Work.
Whether considered from the point of planning, writing, promoting, or profiting, Creating Your Own Destiny represents author best practices at work.
A [...]