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Steve Wilkinghoff to share his journey to Found Money and publishing success

Posted November 27th @ 9:55 pm by Roger C. ParkerPrint

Friday’s upcoming events for authors Attend my next Guerrilla Marketing Association call next week, and follow Steve Wilkinghoff’s journey from self-publishing to Found Money: Secret Strategies for Uncovering the Hidden Profits and Cash Flow in Your Business a beautifully-produced hardcover book published by John Wiley, one of New York City’s top trade publishers. Steve Wilkinghoff’s [...]

7 essentials of author profitability, Part 2: Creativity

Posted September 24th @ 10:41 pm by Roger C. ParkerPrint

Thursday’s profit tip for authors Creativity plays an essential role in an author’s success, but it’s a different type of creativity than usually associated with writing and publishing. Traditionally, creativity and its relationship to nonfiction writing has been approached from the ideas and expression point of view–especially at colleges and writing workshops. (For example, see [...]

Case study in writing success: Jim Coillins shows authors how to write a Good to Great bestselling business book

Posted July 19th @ 1:00 pm by Roger C. ParkerPrint

Lessons from Jim Collin’s Good to Great Jim Collin’s Good to Great: Why Some Companies Make the Leap…And Other’s Don’t has sold more than 3 million copies during the past 8 years. With a track record like that, it’s worth analyzing some of their reasons for it’s success so we can improve our ability to [...]

Steve Atlas’s Car Free America report offers 20 ways to avoid high gasoline prices and increasing traffic congestion at America’s beaches this summer

Posted June 16th @ 1:46 pm by Roger C. ParkerPrint

Steve Atlas wants Americans to know that it is possible to avoid high gasoline prices and the increasing traffic congestion associated with many of the  nation’s most popular beach vacation destinations this summer. Long before the unsustainability of our dependence on automobiles and foreign oil became obvious to others, Steve has exploring and writing about [...]

What the Food Network’s Rachel Ray can teach authors about planning and writing their first book

Posted March 9th @ 12:18 am by Roger C. ParkerPrint

Monday’s book planning tip for authors Rachel Ray’s career success offers numerous lessons to authors interested in writing their first book. Rachel Ray is one of the Food Network’s most popular figures, reportedly earning her $18.000,000 a year.  Her success was based on a self-published book that created a brand that continues today. As she [...]

How article marketing helps authors like Bill Tallmon establish a web presence before their website goes live

Posted March 6th @ 6:54 pm by Roger C. ParkerPrint

Article marketing, i.e., writing articles for distribution at sites like EzineArticles, is one of the easiest and most effective ways for authors to establish a web presence before their website goes live. It is essential that authors establish an online presence as early as possible. This is especially true if you’re a first-time author. Article [...]

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