Thursday’s profit tips for authors
New authors usually focus on profits from sales of their book, i.e., advances, royalties, and profit margins; experienced authors, however, focus on the back-end products and services they can offer based on their books.
As more than many expert authors I’ve interviewed for Published & Profitable and Jay Conrad Levinson’s Guerrilla Marketing [...]

Monday’s planning tip for authors
Planning a book from an income and cash flow perspective is as important as planning a book by  identifying your ideal market and its information needs. You’re invited to a free Tuesday Topic tomorrow to learn more about the realities of cash flow planning.
All Published & Profitable friends and members are [...]

Thursday’s profit tip for authors
Monthly cash flow is a perennial problem for authors and information marketers, but Dan Kennedy, Bill Glazer, and Robert Skrob’s The Official Get Rich Guide to Information Marketing offers help by describing how authors and information marketers can offer more than just information.
Today’s readers want more
In the second chapter, Step 2: [...]

Thursday’s profit tips for authors
Book cover graphic design costs can quickly mount up, but self-published authors can save lots of money on book cover design by providing designers with a rough, actual-sized layout of the text and graphics they want on their book covers.
An example of cutting the costs of quality book cover design is [...]

Monday’s writing tip for authors
February’s transition into March provides you with an opportunity to take a fresh look at the planning progress you’ve made so far this year writing a book, and commit to specific planning tasks you want to accomplish during March.
Specificity is the key to March success
The easiest way you can make the [...]

Monday’s planning tip for authors
Authors exploring the possibilities of self-publishing their own book are invited to tomorrow’s Author Guide to Cashflow Management teleclass. I’ll be reviewing some of the critical cash-flow issues that should be considered when deciding between self-publishing or trade publishing.
Cash flow and the business issues involved in publishing play a major role [...]