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Engagement formula helps you plan & write a book that builds your brand

Posted November 15th @ 1:50 pm by Roger C. ParkerPrint

To engage your readers, your book must not only deliver wanted information, but must do so in a likeable way.

Online marketing tips for promoting your new book

Posted November 10th @ 4:16 am by Roger C. ParkerPrint

The Element of Academic Success provides an excellent example of pre-publication book promotion

P&P joins Top 100 Blogs to Improve Your Writing

Posted August 21st @ 8:45 pm by Roger C. ParkerPrint

The Directory of Colleges & Universities has added the Published & Profitable blog to their list of the Top 100 Blogs to Improve Your Writing in 2010. In the Directory’s words: Aimed at being profitable in writing, this blog is a step-by-step guide in how to make your writing into a book that will sell. [...]

How to transition from academic writing to trade publishing

Posted August 10th @ 10:39 pm by Roger C. ParkerPrint

Advice for college professors interested in making the transition from academic publishing to trade publishing and writing for the general public