Tuesday’s writing tip of the week
Authors and coaches writing books to build their brands among CEO’s and upper management will find plenty of ideas by studying Marshall Goldsmith’s Succession: Are You Ready?
Publishers interested in marketing to CEOs will also benefit from studying the production details of  Succession, part of  the Harvard Business Press’s Memo to [...]

Tuesday’s writing tip for authors
What happens if you come up with a new idea when you’re not at your computer? How do you keep from losing the idea?
Good ideas often have a mind of their own; they often show up at the most inopportune times, like when you’re:

Driving or flying
At sporting events
At lunch
In bed
Watching TV
In [...]

Tuesday’s writing tip for authors
The first step involved in writing a successful book is to identify your key ideas. A few key ideas provide a foundation for your writing and contribute to easy reading.
The Five Laws of Stratospheric Success in Bob Burg and John David Mann’s long-awaited Go-Givers Sell More offers an excellent example of [...]

Tuesday’s writing efficiency tip for authors
Enjoy 2-click access to your content and marketing projects by setting-up Mindjet’s MindManager to automatically display your Writer’s Dashboard upon start-up.
A Writer’s Dashboard puts you just 1 or 2 clicks away from a “big picture” view of your content and the related files & URLs.
What is a Writer’s Dashboard?
A Writer’s [...]

Tuesday’s writing tip for authors
If you’re interested in saving time creating and managing content, you’ll want to attend today’s Author Guide to Content Management teleclass.
I’m going to share examples and tips based on the writer’s dashboard and dashboard planning worksheet I created to increase my own writing efficiency and to help my coaching clients write [...]

Tuesday’s writing tip of the week
The best way to create great content is to write consistently; as shown by a partial view of the monthly columns in Fast Company written by the Heath Brothers, authors of Made to Stick and Switch: How to Change when Change is Hard.
Consistent writing quickly builds equity & ability
It never [...]