Are you looking for ideas and tips for content marketing, mind mapping, and personal brand building?
Start by learning how to save time keeping track of the experts and thought leaders in your field!
Check out the latest article in my Mindjet Content Dashboard series: Adding an Expert Tracker Mind Map.
It shows how to create a mind map that will make it easy to add new experts as you discover them, and instantly refer back to them in the future.
It’s an excellent way to save time following the content marketing, social media, and writing experts in your field–and beyond your field. Although created using Mindjet’s MindManager, you can adapt and use the basic Expert Tracker ideas with just about any mind mapping software program.
Master the power of content marketing
Learn how to use content marketing to promote your book and your business in my review of Joe Pulizzi’s Epic Content: How to Tell a Different Story, Break through the Content, and Win More Customers by Marketing Less.
Joe is the founder of the Content Marketing Institute, producer of the Content Marketing World–the largest content marketing event in the world.
In Epic Content, Joe describes the 5 key essentials of a sustainable content marketing plan for your business and your book. Numerous case studies and “how to’s” describe the latest best practices for content marketing success.
Personal Branding articles and book reviews
Here are some other relevant recent articles and book reviews for authors, entrepreneurs, and self-employed professionals:
Picture Your Personal Branding Strategy. Christine Chopyak’s Picture Your Business Strategy shows how to use sketches–informal drawings–for developing new a new perspective on your business, personal branding, and writing strategy. An excellent way to prepare for brainstorming meetings and capture ideas as they are presented.
Is Personal Branding Your Second Job? Although written from a personal branding perspective, the ideas discussed in this blog post are equally relevant for content marketers and self-employed professionals entrepreneurs who want to write a book to establish their thought leadership.
Mindfulness and Personal Branding Success. Another exploration of ideas and habits that are equally relevant for authors, content marketers, and personal brand building.
Free book coaching call Tuesday
For more writing and marketing ideas, join my Promoting Your Book with Social Media free book coaching call, Tuesday, October 29, at 4:00 PM EST. All are invited to attend. There is no charge to attend. To attend, call 605-475-6150 and enter PIN 513391. You’re invited to ask your questions about social media, or other questions about planning, writing, promoting, and profiting from a published book. You may submit your questions before the call, below, as comments.