2 Ways You Can Blog a Book in 2013

Posted January 4th @ 6:44 am by Roger C. ParkerPrint

Blogging a book usually refers to writing the first draft of your book as a series of blog posts.

But, as Venture Marketing’s John Fox shows, there’s a second, even better way to blog a book.

This involves writing and self-publishing a book of questions, like his 99 Questions to Jumpstart Your Partner Channel Brain, then answering each question in greater detail in a follow-up series of blog posts.

Benefits of this new way to blog a book

This approach reinforces sales of your original book, provides months of daily content marketing visibility, and–most important–creates the content needed for an even better follow-up book!

Get your first book published faster!

This approach is also practical because it gets your first book published faster and provides you with an opportunity to test your topic as well as master the various skills involved in writing and self-publishing.

In addition to building your visibility as an expert in your field, getting your first book published faster also provides you with a premium you can use as an incentive to build your email list.

I encourage you to check out John Fox’s blog and his 99 Questions to Jump Start Your Channel Partner Success book. Consider signing-up to receive his daily blog posts as he answers  the 99 questions.

John’s strategy is practical and sound; you can use it as a template for your content marketing and self-publishing success.

Others who have employed this strategy involve Bud Bilanich; learn more about strategies for writing and self-publishing in my profile of Bud, 7 Essentials of Author Profitability, Part 2: Creativity, and an article about his blog content plan.

To learn more about blogging a book

Learn more about blogging a book during next week’s Published & Profitable Book Coaching Call, Tuesday, January 8, at 4 PM Eastern. I’ll be sharing more resources and answering your questions about the best way to blog a book. To attend, simply call 605-475-6150 and enter PIN 513391#.


  1. John Fox
    January 4, 2013

    Appreciate you featuring my book/blogging. So far I’m on Question #12 of 99… so a long way to go. But I’m already seeing increased traffic to my site. A side benefit is developing the habit or discipline of actually doing it.

    I have only you to thank Roger. You were the one who told me to turn my list of 99 Questions into a book. And once it was published, you were the person who told me to blog on it.

    I’ll report back to let you know how it’s going.

  2. Roger C. Parker
    January 4, 2013

    Dear John:
    Thank you for your kind comments!
    I appreciate them.
    Best wishes for a Happy and Prosperous 2013.

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