Ginny Redish’s Illustrated Guide to Online Writing & Design

Posted December 5th @ 6:03 am by Roger C. ParkerPrint

If you only read one book about online writing and design, get Ginny Redish’s Letting Go of the Words: Writing Web Content that Works.

It’s a book that can do more good for more websites than any other book I can recommend at this time.

I call Letting Go of the Words an “illustrated guide” because the core of its message is communicated visually, as examples, annotated screen shots, and before and after examples.

You read, then you look. You read a little more, and you look again. Suddenly, it all makes sense!

Ginny Redish is a well known web usability expert who teaches and consults with clients all around the world.

But, when you read Letting Go of the Words, she’s writing for you the same way you should be writing for your clients, employers, and prospects–with conciseness, structure, and transparent meaning.

Background

This is the second edition of Letting Go of the Words. The first version was great–a book intended for web designers and other usability experts–but it quickly became a word-of-mouth driven success reaching more and more readers.

The revised version is even better–with more advice and best practices and a dozens of new examples. The result is a book that can change the way you write and design for the web…even if you only study the examples and illustrations!

For more about Letting Go of the Words, you can read my guest post about it on Dan Schawbel’s Personal Branding Blog, visit Ginny Redish’s Clear Communications blog and website, or use Amazon’s Look Inside! feature to examine Letting Go of the Words to get a better idea of the ideas waiting for you. 

Invitation

If you’ve already read Ginny Redish’s Letting Go of the Words, what did you like best about it? What were your big takeaways? How did it change the way you view online writing and design?

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