Get a fresh perspective on the pros and cons of writing fresh content versus curating content in my recent guest post in Dan Schawbel’s Personal Branding Blog.
Both writing and content curation can help you sell more books while building your online visibility & attracting new followers and prospects.
However, their differences become more pronounced when you view them from a long-term perspective.
Writing versus Content Curation for Brand Building Success was fun article to write. After you’ve read it, I’d like to hear what you think about the question and how it relates to your experiences and your long-term marketing program. What percentage of your time do you, or should you, devote to each type of activity? Share your thoughts as comments, below, or on Dan’s blog.
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