How to save time writing & marketing your book

Posted June 7th @ 12:03 am by Roger C. ParkerPrint

Save time writing and marketing your book by creating a year-long content plan that doubles the effectiveness of everything you write.

Most authors waste time by unnecessarily separating the writing of their book from the on-going creation of online marketing content intended to build the author’s brand and sell more books.

As a result, they work harder than necessary, constantly reinventing the wheel.

Napoleon Hill’s Positive Action Plan: 365 Meditations for Making Each Day a Success suggests a better alternative, a practical way of coordinating book content and marketing content.

By adapting, or building on, Napoleon Hill’s Positive Action Plan, you can create not only a great book, but a constant online marketing presence.

The power of 365

Napoleon Hill’s Positive Action Plan: 365 Meditations for Making Each Day a Success suggests a better alternative, a practical way of coordinating book content and marketing content.

By adapting, or building on, Napoleon Hill’s Positive Action Plan, you can create not only a great book, but you can simultaneously create a constant online marketing presence.

The power of 365

Napoleon Hill’s Positive Action Plan consists of 12 chapters, one for each month of the year. Each chapter contains between 29 and 30 short essays, or meditations; one for each day of the month.

Each day’s reading focuses on a single idea, supported by 1 or 2 paragraphs of text. There’s a different theme for each month:

  • JANUARY: Traits of Character
  • FEBRUARY: Personal Initiative
  • MARCH: A Winning Attitude
  • APRIL: Goal-Setting
  • MAY: Action!
  • JUNE: Opportunity
  • JULY: The power of Teamwork
  • AUGUST: Failure & Defeat
  • SEPTEMBER: Giving the Extra Mile
  • OCTOBER: Your Mind
  • NOVEMBER: Health and Happiness
  • DECEMBER: Faith and Hope

The Power of 365 comes from the constant presence, or habit, that the daily meditations creates. Napoleon Hill’s Positive Action Plan is not a book you read, put down, and quickly forget. Instead, if you’re anything like me, you’ll keep the book out, where you can easily refer to it every day. This is a book that proves its value to its reader every day!

Since it takes just a few moments to read and reflect on each day’s message, you’re apt to read each day’s entry, even when you don’t have time to read longer e-mails or blog posts.

Easy to read, easy to write

The 365-day format also an efficient content plan for writing your book.

Let’s face it, as a subject area expert, you likely already know more than 365 ideas, examples, shortcuts, strategies, tips!

Thus, if you took an inventory of what you already know, organized into 12 “buckets” or categories, you’d probably have more than enough ideas for your own 365 book.

Your difficulty writing your book, to date, has been because you’ve been concentrating on writing a narrative, instead of placing the emphasis on identifying the building blocks, or elements, of your message, and communicating them in 1 or 2 paragraph “conversations.”

If you put the emphasis on planning your message in terms of short, daily, 1 or 2 paragraph units, your book would proceed much faster.

Easy to market your book, too

Moreover, after writing your book, you’d have already taken care of most of the marketing, because you can take the basic ideas and build your constant visibility by parceling them out in a variety of ways:

  • Short, helpful daily blog posts
  • Short, daily e-mails linked to your daily blog posts
  • Weekly compilations of your daily blog posts
  • Monthly compilations
  • In-depth special reports or updates

Look for writing & marketing ideas everywhere

Adaptation is the key to saving time writing and marketing your book. Let’s face it: there is no one, universal, way way to save time writing and marketing your book.

But, you can train yourself to constantly look for ideas you can adapt to writing and marketing your book. You can model your success on the successes of others!

The importance of Napoleon Hill’s Positive Action Plan is not just the value of his ideas, but the Power of the 365 Content Plan that you can adapt to your own topic and resources. Maybe, in your case, a book containing 52 ideas, marketed using weekly e-mails and blog posts would be best for you. Or, maybe, even, 12 big ideas marketed with monthly blog posts and newsletters.

The key to saving time and successfully writing and marketing your book is to allow yourself to model what has worked before for others, commit to a content and marketing plan, and consistently execute it. What do you think? Would a similar plan work for you? Why, or why not? Please comment, below.

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