Wednesday’s promoting tip for authors

Learn the questions to ask when evaluating your personal brand during tonight’s interview with Mitch Joel, author of Six Pixels of Separation: Everyone Is Connected, Connect Your Business to Everyone, for Jay Conrad Levinson’s Guerrilla Marketing Association.

My teleseminar interview with Mitch Joel, one of the strongest voices in social media, takes place Wednesday, Feb. 17, at 7:00 PM EST.

During the call, we’ll be discussing specific steps authors and subject area interests can take to establish a strong personal brand in today’s connected world, starting with the questions you can ask to determine the current health of your personal brand.

I’ll be asking Mitch Joel to explain the significance of questions like these, from the larger list of questions in the You Are Media chapter of his Six Pixels of Separation:

• What do people “feel” when they think of you?
• What does your personal brand do for people–are they excited? Do they want to tell everybody?
• How do people find out about you?
• How comfortable are you with the new digital channels?
• What kind of relationships are you forming in your business? Are you a trusted adviser, an appreciated ally, or just another supplier?

Attending my Guerrilla Marketing Association interview with Mitch Joel puts you in personal, question-asking, contact with one of the leading voices in social media. You’ll not only learn more about how Mitch established his reputation and got successfully published in a competitive environment, but you can also ask him questions that relate to your current career. The call takes place Wednesday, Feb. 17, at 7:00 PM EST. To attend, visit the Guerrilla Marketing Association website or contact me for a ticket to the event.