There are 7 website copywriting tasks crucial to the online success of every successful author and business owner. Learn what they are, and how to address the 7 crucial copy elements, during the next Guerrilla Marketing Association call hosted by Roger C. Parker.
Direct response copywriter and Internet marketing adviser Merrill Clark will share his perspective [...]

Before committing to a nonfiction book title, ask yourself the following 10 questions:

Does your title promise your readers an obvious, highly-desired benefit?
Does your target clearly identify your readers?
Have you used numbers to add specificity to the benefit the title promises?
Does your title differentiate your book from others on the market?
Does your title engage your reader’s [...]

Want help choosing a book title? Learn the 10 most important questions to ask before committing to a book title on the next VIP Author call when Shelley Lieber interviews me Wednesday, May 27.
Shelley and I will be taking a fresh look at the importance of book titles to book sales. You’ll want to attend, [...]

Coming up with writing ideas for article marketing becomes easy with Ezinearticle.com’s Article Templates-Blueprints for Success blog post of May 11.
Titled Article Templates-Blueprints for Success, the post contains links to ten genuinely helpful articles that can provide immediate inspiration for authors who want to:

Create a platform
Develop their “voice”
Promote their book or their business by [...]

Michael Larsen’s How to Get a Literary Agent provides authors with an experienced insider’s perspective and tips for locating, approaching, and convincing literary agents to represent them.
You’ll learn what to do, and what not to do, including best practices, suggestions, and the right protocols to follow when writing query letters, preparing your book proposal, following-up, [...]

Ideal reader marketing research helps authors identify “in-demand” nonfiction book content. Ideal reader marketing research shifts the odds of publishing success in your favor. Start by identifying your ideal readers, then write a book that provides the information readers need to solve a problem or achieve a goal.
This ideal reader marketing simplifies your content choices [...]