Download a printable PDF copy of my 2009 social media marketing Content Planner Calender map from Published & Profitable’s Sample Content area. Print it out, along with the accompany article, and learn how to simplify your topic choices for social media marketing, save time preparing content, and create a synergy between blogs, podcasts, tips, Twitter, and videos. Content spells the difference between social media marketing success and failure.

All the social media marketing tools in the world are useless without content that provides helpful, meaningful information to educate your market and set you apart from the competition.

My Published & Profitable 2009 Content Planning map  simplifies planning your 2009 social media marketing. It will help you:

• Identify monthly themes. The Content Planning map simplifies planning your social media marketing by encouraging you to choose 12 broad themes–or topics–for you to address through your different social marketing media each month. Once you identify each month’s main ideas, or “nugget of information,” you’ll be able to can adapt it to your various social marketing media.
• Everything at a glance. The Content Planning map template consolidates the details involved in your monthly social media marketing planning and tracking into a single map. You can collapse the map to get a broad overview, (see above), or expand the map to view the details associated with each topic.
• Results tracking. My Content Planning Map template provides space for measuring and tracking the results of your social media marketing each month.
• Easier, faster product creation. Consolidating all of your content marketing to a single map helps you identify your “big ideas” that can be expanded into books, e-books, audios, or teleseminars and workshops.

Visit Published & Profitable’s Sample Content area and download an Interactive PDF copy of the 2009 social media marketing Content Planning Map, along with suggestions for creating your own content plans. The Interactive PDF version allows you to selectively reveal  or hide details by expanding and collapsing the map.

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Note: Published & Profitable members can download the actual Mindjet MindManager template to plan their own social media marketing calendar. Note: if you’re not already a Mindjet MindManager 8 user, you can download a free 30-day trial version from the Mindjet site.

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