Friday’s upcoming events for authors, #1 of 2

Nobody knows how to succeed in business like Guy Kawasaki, Silicon Valley entrepreneur, observer, blogger, and bestselling author of The Art of the Start. Join me Wednesday evening, October 15, when I interview Guy Kawasaki for the next Guerrilla Marketing Association expert teleseminar interview. Be one of the first to get a between-the-covers advance peek at Guy’s latest book, the soon-to-be-published Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition.

Crash course in business survival skills
In over 70 short, two-the-point chapters, Guy Kawasaki describes what you need to prosper in business today–in Silicon Valley or around the world.

Attend this teleseminar interview and you’ll be one of the first to hear, in Guy’s own words, a discussion about the contents of what is certain to be one of the most talked-about business books of the year. You’ll gain instant survival skills, as Guy discusses topics like:

• How to get a standing ovation
• How to schmooze
• How to create a communty
• The Top 10 lies of entrepreneurs
• How to get a job in Silicon Valley

Insider dope on writing a business best-seller
In addition to previewing the contents of Guy Kawasak’s forthcoming Reality Check, and how it has already meaningfully helped me within 24 hours of receiving it, you’ll also get an insider look at how successful authors plan, write, promote, and profit from their books.

• Planning. We’ll be discussing Guy’s goals for the book, his initial decisions, and the first steps he took to bring Reality Check to life.
• Writing. I’ll be asking Guy about his writing habits: when he writes, how long he writes, and his favorite writing tips.
• Promoting. Guy Kawasaki’s blog is a prototype of author platforms. We’ll learn his blogging secrets and where he finds the time to describe his numerous trips around the world–such as his recent 26-hour visit to the United States aircraft carrier the John C. Stennis.

Finally, we’ll explore how Guy benefit from writing books that give away so many secrets and insider information about how Silicon Valley in particular, and high tech start-up’s in general, operate?

My interview with Guy Kawasaki for Jay Conrad levinson’s Guerrilla Marketing Association takes place Wednesday evening, October 15th, between 7:00 PM and 8:00 PM EST. To attend, visit the Guerrilla Marketing Association website, or e-mail me at roger@publishedandprofitable.com.