riday’s upcoming events for authors (2 of 2)

Is Facebook just another pretty face, or can it really work for you? Get the facts from Paul Gillin, author of The New Influencers, and the forthcoming Secrets of Social Media Marketing, discusses how authors can profit from social networking sites. Learn how to put the latest Internet marketing technology to work for you, building your visibility, enhancing your credibility, and paving the way for lasting relationships with your market.

Paul puts an entirely new spin on the revolution that’s taking place in web marketing. He shows what’s working, why it’s working, and you can can make it work for you.

Paul’s critically acclaimed book, The New Influencers, describes how changes in markets are being driven by the new breed of online publishers. After building online communities for more than eight years, Paul understands what it takes to create customer affinity online.

Paul specializes in advising marketers on strategies to optimize their use of online channels such as social media to reach buyers cost-effectively and the application of personal publishing to brand awareness and business marketing.

An accomplished speaker, Paul has keynoted many technology conferences, including annual user group meetings for IBM, Oracle, Cognos, and J.D. Edwards. He has also spoken at scores of other events about technology trends and social media and been widely quoted in newspapers and on the airwaves, including appearances on CNN, PBS, Fox News and MSNBC.

Paul’s upcoming book, Secrets of Social Media Marketing, will be published in the fall of 2008. Social media presents exciting new opportunities for businesses to communicate directly with key constituents in ways that were unimaginable just a few years ago. You can now take you message directly to your public with minimal cost and waste. It’s an unprecedented opportunity, but it’s also a complex new world, with language, conventions, protocols and pitfalls that are foreign to most marketers.

Join other Published & Profitable members on Friday, September 12th, at 11:00 AM EST as Roger interviews the “social networking” genius of our time, Paul Gillin for the newest, and most exciting online opportunities available for anyone listening that have come along in decades!

To attend, please call 218-486-1616 and use PIN: 513391.