Archive for May, 2008

Author media training: Learn how to promote your book without Oprah!

Posted May 31st @ 12:55 am by Roger C. ParkerPrint

Published & Profitable invites authors and prospective authors to get the inside scoop on author book marketing and publicity by attending an interview with Brian Feinblum, from New York City’s Planned Television Arts. Host Roger C. Parker and special “insider guest” Brian Feinblum will be discussing How to Promote Your Book Without Oprah! The Oprah [...]

Create a 7-step Action Plan to promote your book or your business

Posted May 30th @ 5:45 pm by Roger C. ParkerPrint

Friday’s upcoming event for authors
Join me on next week’s Guerrilla Marketing Association’s weekly expert Interview teleseminar, as I discusses small business and Internet marketing with Stephanie Diamond, former marketing director of AOL. Stephanie and I will be discussing her recently released Web Marketing for Small Businesses: 7 Steps to Explosive Business Growth book.
You’ll learn [...]

Enhance book royalties by adding new back-end profits created by offering updated worksheet packages

Posted May 29th @ 5:19 am by Roger C. ParkerPrint

Thursday’s profit tip for authors
No matter how much effort authors put into their books, new ideas are constantly occurring. Often, these ideas are sparked by reader comments or questions during webinars or live training events. Rather than waiting for the next edition of your book, authors can immediately profit from these ideas by offering supplemental, [...]

Authors should prepare and review their “talking points” before being interviewed

Posted May 28th @ 12:49 am by Roger C. ParkerPrint

Wednesday’s promoting tip for authors
One of the best ways authors can make the most of upcoming interviews (beyond submitting a list of topics and questions they like being asked) is to invest a half-hour, or so, preparing and reviewing their “talking points.” Talking points refer to the key ideas authors want to communicate about their [...]

Get a head start on writing your book, one paragraph at a time

Posted May 27th @ 8:05 am by Roger C. ParkerPrint

Tuesday’s writing tip for authors
During last week’s interview with Bob Burg, author of Endless Referrals and The Go-Giver, Published & Profitable friends and members heard Bob describe describe his deceptively simple way of geting started writing his book. After creating a table of contents, or list of chapters to be included in his book, Bob [...]

Storyboard your book, if you’re having trouble planning it

Posted May 26th @ 1:02 pm by Roger C. ParkerPrint

Monday’s planning tip for authors
If you’re experiencing difficulties using your word processing program to create an outline of your book’s table of contents, try storyboarding your book using a presentation program like Microsoft PowerPoint. Think of a storyboard as a visual way of organizing your book’s contents into the right order.

Start by creating a new [...]

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