Apr

30

Use a glossary of frequently misunderstood words as an incentive to build your e-mail list

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Wednesday’s promoting tip for authors
One of the easiest incentives you can add to your website or blog is a glossary defining terms in your book, or in your field, that newcomers and first-time readers may not understand. Offer this glossary as an extra incentive to encourage blog readers and website visitors to sign-up for your [...]

Apr

29

Learn the best time to write your book by following the formula used by the most successful nonfiction authors

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Tuesday’s writing tip for authors
Yesterday, I counseled a friend to delay completion of a book he’s been talking about for several decades. His book has a good chance of success; his book has a strong premise, it describes a process, and is based on an easily understood and remembered metaphor. He had vowed to begin [...]

Apr

28

Create mind maps to study the content structures of existing books in your field

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Monday’s planning tip for authors
One of the most important planning steps involves analyzing the content structures of existing books in your field. The more you know about existing and competing books, the easier it will be for you to create a unique position for your own book. Mind maps, such as those created with Mindjet’s [...]

Apr

25

Let Graham Van Dixhorn and Susan Kendrick show you how to Write To Your Market with back cover copy that will sell your book

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Friday’s upcoming event for authors Learn how to leverage your book’s contents into a strong and compelling back cover sales copy by attending an exclusive Published & Profitable interview with book coaches and marketing consultants Graham Van Dixhorn and Susan Kendrick, author of the Book Cover Coaching Blog and their special report, From Back Cover [...]

Apr

24

Invest a few minutes recreating a list of the ways you can build your business by helping your readers achieve the change they desire

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Thursday’s profit tip for authors
No matter how busy you are planning, writing, or promoting your book, put aside a little time each week to create a fresh list of the ways you can help your readers achieve change by solving their problems or achieving their goals. Readers of your book are your most pre-qualified prospects; [...]

Apr

23

Kick off your book’s publication with an article based on your book that appears the same week your book arrives in bookstores

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Wednesday’s promoting tip for authors
One of the ways you can begin promoting your book as you write it is to submit an article to a publication that appears on your book’s publication date. Article excerpts sell books–especially when they appear the week your book goes on sale in bookstores. Article excerpts are far more important [...]

Apr

21

New Mindjet Connect to allow authors to share mind maps, book proposals, and drafts with mastermind partners while planning and writing

Filed Under Mind mapping, Step 2: Write | 7 Comments

Tuesday’s writing tip for authors
The various tasks involved in planning, writing, promoting, and profiting from a book can now be accomplished in a group environment lead by an published author whose 38 nonfiction books have sold over 1.6 million copies around the world.
A few weeks ago, I attended a briefing previewing the next version of [...]

Apr

21

Use mind maps to analyze the contents of existing books in your field, so you can choose a title and write a book that’s distinctly different

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Monday’s planning tip for authors
Mind maps make it easy to identify the contents of existing books in your field, so that you can position your book apart from them. Start by identifying the most important books in your topic area. Search online, identifying important books by using criteria such as their sales ranking and the [...]

Apr

17

Let C. J. Hayden show you how to convert a book into multiple streams of income during a free 1-hour teleseminar interview

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Friday’s upcoming event for authors
Book quality does not necessarily equate to earnings power. Many authors are frustrated that their book generates more praise for its quality than income for their wallets. Book sales may be healthy, but the author’s earnings tend evaporate after the initial advance is deducted, agent commissions are deducted, and the inevitable [...]

Apr

17

Prepare for success by identifying potential volume buyers of your books and services as far in advance as possible

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Thursday’s profit tip for authors
Even if you’re still planning and writing your book, it’s not too early to begin compiling lists of associations, firms, organizations, and specialty retailers who might be interested in selling your book and–in doing so–introducing you to their markets. Specialized markets are becoming more and more important, as competition for shelf [...]

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