Wednesday’s promoting tip for authors
One of the easiest incentives you can add to your website or blog is a glossary defining terms in your book, or in your field, that newcomers and first-time readers may not understand. Offer this glossary as an extra incentive to encourage blog readers and website visitors to sign-up for your [...]
Archive for April, 2008
Learn the best time to write your book by following the formula used by the most successful nonfiction authors
Tuesday’s writing tip for authors
Yesterday, I counseled a friend to delay completion of a book he’s been talking about for several decades. His book has a good chance of success; his book has a strong premise, it describes a process, and is based on an easily understood and remembered metaphor. He had vowed to begin [...]
Create mind maps to study the content structures of existing books in your field
Monday’s planning tip for authors
One of the most important planning steps involves analyzing the content structures of existing books in your field. The more you know about existing and competing books, the easier it will be for you to create a unique position for your own book. Mind maps, such as those created with Mindjet’s [...]
Let Graham Van Dixhorn and Susan Kendrick show you how to Write To Your Market with back cover copy that will sell your book
Friday’s upcoming event for authors Learn how to leverage your book’s contents into a strong and compelling back cover sales copy by attending an exclusive Published & Profitable interview with book coaches and marketing consultants Graham Van Dixhorn and Susan Kendrick, author of the Book Cover Coaching Blog and their special report, From Back Cover [...]
Invest a few minutes recreating a list of the ways you can build your business by helping your readers achieve the change they desire
Thursday’s profit tip for authors
No matter how busy you are planning, writing, or promoting your book, put aside a little time each week to create a fresh list of the ways you can help your readers achieve change by solving their problems or achieving their goals. Readers of your book are your most pre-qualified prospects; [...]
Kick off your book’s publication with an article based on your book that appears the same week your book arrives in bookstores
Wednesday’s promoting tip for authors
One of the ways you can begin promoting your book as you write it is to submit an article to a publication that appears on your book’s publication date. Article excerpts sell books–especially when they appear the week your book goes on sale in bookstores. Article excerpts are far more important [...]





