Jan
31
Thursday’s promotion tip
For most authors, the publication of their first book is a landmark event in their lives. With the help of their coaches, editors, and family, they’ve accomplished a major goal. Their follow-up books will proceed a lot smoother–and be a lot easier to sell. Often, the best way to proceed is to build [...]
Jan
30
Wednesday’s promoting tip
Blogs are important book marketing and promotion tools, as book publicist Penny Sansevieri, author of Red Hot Internet Publicity: The Insider’s Guide to Marketing Your Book on the Internet, described in a recent Published & Profitable interview.
But, to succeed, blogs have to project an accurate, professional image. Here are some tips for creating [...]
Jan
29
Author writing tip: using MindManager to track your progress while writing your book
Filed Under Step 2: Write | 2 Comments
Tuesday’s writing tip
Experienced authors recognize that constant daily progress is the key to writing success. Daily progress is necessary so you can avoid writer’s block, finish your book on time, and have time left to promote and profit from your book. Writing as little as 30 or 45 minutes a day is often enough to [...]
Jan
28
Aaron Shepard’s Sales Rank Express helps authors track book sales at Amazon.com
Filed Under Publishing news, Step 1: Plan | Leave a Comment
Monday’s planning tip
Aaron Shepard, author of several best-selling books, including Aiming at Amazon.com: The NEW Business of Self-Publishing, has updated his Sales Rank Express. Although primarily intended to help authors track sales of their books at Amazon.com sites around the world, authors can also use Sales Rank Express to evaluate the sales potential of future [...]
Jan
26
Authors looking for tips for choosing book titles should attend Michael Port’s “Book Yourself Solid” teleseminar interview with Roger C. Parker. Michael and Roger will discuss the importance of using book titles as branding tools for authors. “Too many authors fail to consider the long-term implications of their book titles,” according to Roger. Michael Port [...]
Jan
25
Book marketing and promotion: Penny Sansevieri tells authors how to use an “electronic media room” to promote their book
Filed Under Interviews | Leave a Comment
Friday’s event preview
In an exclusive Published & Profitable interview, Roger C. Parker will be interviewing book publicist Penny Sansevieri, author of Red Hot Internet Publicity: The Insider’s Guide to Marketing Your Book on the Internet. Penny will be discussing why online press or media centers–”electronic media rooms,” in her words–are replacing press releases as the [...]
Jan
24
Save time and close more sales by creating shorter, more persuasive, business proposals
Filed Under Persuasive writing, Step 4: Profit | Leave a Comment
Thursday’s profit tip
As an author, new business proposals will play an important role in your success after your book has been published. Your book will generate visibility and new client opportunities, but it’s the proposal that gets the sale! Authors who can efficiently create compelling business proposals save time, close more sales, and successfully sell [...]
Jan
23
Author promotion tip: prepare for upcoming interviews by creating your own questions
Filed Under Step 3: Promote | Leave a Comment
Wednesday’s promotion tip
One of the best ways authors can save time and generate favorable publicity for their book is to prepare their own interview questions in advance of being interviewed by editors and reporters. Preparing for upcoming interviews by creating a list of questions you’d like to be asked benefits authors in several ways. The [...]
Jan
22
Writing tip for authors: pay attention to the manuscript formatting details described in your publisher’s Writer’s Guidelines
Filed Under Step 2: Write | Leave a Comment
Tuesday’s writing tip
Most publishers provide authors with a list of instructions for preparing manuscripts. These are typically referred to as author guidelines or writer’s standards. These extremely detailed documents spell-out exactly how authors should name and submit their manuscript files. Author guidelines also describe how authors submit graphic files and the type of [...]
Jan
21
Tips for finding the time to choose the right title for your book
Filed Under Step 1: Plan, Time management | Leave a Comment
Monday’s planning tip
Time management plays an important role in writing success. Before beginning to write your book, you need to set aside time to choose the right title. Titles play a crucial role in writing success. The right book title targets your intended market and offers an immediately-obvious change that readers are searching for. This [...]











